Q: What is the best way to keep my shoes looking new?

A: Wipe with a soft clean or slightly damp cloth after wearing and allow the shoes/boots to air out after each use. We recommend you not use any alcohol or water, as they may dull the finish. Learn to walk on the balls of the feet (toes) so not to dig the heels into any gravel, grassy or rough areas, as this can make 'holes or marks' on any heels of any shoes. Storing all shoes in their original boxes should keep them safe and nice looking.